Grup Roig joins the DI DIPLADENIA campaign to promote this plant in the market
Grup Roig joins the DI DIPLADENIA initiative to promote this resilient and versatile plant in our market.
At Grup Roig, we remain committed to innovation and to promoting varieties with outstanding potential. That is why we have joined the DI DIPLADENIA campaign, a joint initiative bringing together breeders, nurseries, distributors, garden centres and suppliers to raise the profile of this plant in our market.
Although Dipladenia is a resilient, versatile species that is perfectly suited to our climate, it is still relatively unknown compared with other European markets. Yet its growth potential is enormous, and its popularity continues to increase thanks to its many applications in gardening and landscaping.
By joining this initiative, Grup Roig reaffirms its commitment to the green sector and to promoting plants that create value for both professionals and end consumers.
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